Break Into Blogging

The beginner blogger's guide to blogging like a boss

Why doesn't my blog look like that?

You want to start a blog.

You’ve checked out a ton of awesome bloggers with gorgeous, perfectly set up sites, and seemingly endless legions of diehard fans.

Maybe you’ve tried to set up your own blog already.’s not looking quite right.

Stuff is just all over the place.

No one is signing up for your email list (do you even have an email list?)

Your design is...not so much.

You know you want to blog.

You know you want to put your awesomeness out there onto the Internet.

But your awesomeness is just not looking so awesome.


The thing is, even if you have killer content ideas (and I know you do!), if your blog isn’t rocking...people aren’t reading.

Picture this:

You've got a fabulous website full of devoted fans ready to listen to your every word.

You're a blogger.

You do not need to be a web designer to have that beautiful blog.

And you do not need to have an MBA to promote it.

You just need to know how.

You can have a beautiful website that people love.

You can grow your email list and have people listen to what you have to say.

You can get your words out there onto the internet and give people value based on what YOU know.

You can blog.


Go from beginner blogger to total boss.

That’s why I created Break Into Blogging: A step-by-step course that shows you how to create the professional blog of your dreams.

Break Into Blogging will take you step-by-step through all of it. The design, the promotion, the organization, the social media...all of it.

When I started blogging, all I wanted was someone to tell me what to do and how to do it. But I never found one guide. Instead, I Googled 100 different things and somehow compiled it all together into a highly questionable blog. There was some serious trial and error before I ever got it together.

I created BIB so that you don’t have to do the same. You’ve got it all in once place. You’ll know WHAT to do and HOW to do it.

You’ll walk out the other side with a killer blog so that your content gets out there and people get reading.

Here’s a little secret. Top bloggers don’t have super secret powers granted by the universe.

What they do have is know-how.

They know what tools to use and how to use them.

Break Into Blogging gets those tools in your hands and gives you the step-by-step guide to show you how to use them.


Break Into Blogging includes 8 Modules that take you step-by-step through the blogging process.

Here’s a sneak peek at what’s inside...

Foundation Module: Setting It All Up

  • Learn how the course works so that you’re ready for success
  • Learn why it’s important to use Wordpress.ORG instead of Wordpress.COM so that you’re on the right platform
  • Sign up for a hosting provider and install Wordpress.ORG so that you can have the most professional, most customizable blog possible
  • Get a video tour of the Wordpress admin area so that you know how to make things happen
  • Set up Google Analytics so that you can track who’s checking out your blog and figure out what type of content is doing the best
  • Get your blog organized with my favorite tools so that you can have a high-functioning blogging system and not waste time wondering what to do next

Module One: Branding your blog

  • Learn what blog branding is and why it’s so important so that you can have a beautiful, identifable brand for your blog
  • Develop your brand’s topic, tone, and image so that you’re ready to go from Day One and don’t have to change things up down the line
  • Learn how and where to stay consistent with your branding so that your brand is always being presented the right way

Module Two: Creating your content

  • Learn how to brainstorm and come up with killer content ideas so that your best ideas are getting out there
  • Learn how to format your blog posts for optimal readability and SEO so that your great ideas don’t get lost amidst silly things like poor formatting
  • Create a content calendar to keep it all on track so that you always know what’s coming next and can prepare accordingly

Module Three: Designing Your Blog

  • Learn what makes a great Wordpress theme and how and where to get one so that your blog can have that perfect, professional look
  • Find out how to find your perfect theme so that you have a theme that suits you and your blog
  • Learn how to install and customize your theme (with a video training) so that you’ll never struggle with how to actually get your blog looking the way you want

Module Four: Plugging in some plugins

  • Learn what the heck a plugin is and why they’re so important so that your blog can have all the features you want
  • Get my list of essential plugins (and some non-essential ones too) so that you don’t have to sift through the thousands of plugins out there
  • Learn how to set up the key plugins with video tech trainings so that things are running smoothly from Day One

Module Five: Designing blog and social media graphics

  • Discover the key types of graphics that you need for your blog and social media so that your brand is always looking its best
  • Learn my all-time favorite (free and easy) graphics tool and take a video tech training to learn how to use it so that you don’t waste time struggling with expensive and hard-to-use tools
  • (No Photoshop required!)

Module Six: Developing, growing, and maintaining your email list

  • Learn why an email list is so crucial to any blogger so that you don’t waste any time not having one
  • Explore different email providers so that you can pick the best one for your blog
  • Learn my personal recommendation, why I love it, and how to use it (with a video tech training) so that you can get started with the right provider right away and not have to backtrack later
  • Learn about the different types of emails to send your subscribers so that people stay engaged and focused on your blog

Module Seven: Optimizing your opt-ins

  • Learn why opt-ins are so important and why they need to be everywhere so that your list is constantly gaining new subscribers
  • Discover different opt-in providers and learn about the differences so that you know which provider is best for your blog
  • Discover the different types of opt-ins you can be using so that you can mix-and-match and have a great array of opt-ins all over your blog
  • Take video tech trainings on my favorite opt-in providers so that you know exactly how to get things done
  • Learn to utilize landing pages for your most important offers so that you get the most possible people off your site and into your offer

Module Eight: Socializing on social media

  • Learn how to use Facebook, Twitter, Instagram, and Pinterest for your blog (even if you’re already on these networks for personal use, there’s a lot more to learn when you’re there for your blog!)
  • Learn how to automate your social media to save oodles of times and get better results

"But wait, there's more!"

(But imagine I have a cool game show host voice when I say that).

BIB is filled with downloadable bonuses. Checklists, worksheets, resource's all in there to help you think through the strategy and figure out the how.


Invest in your blog.

The BIB package gets you:

8 Modules (plus a Foundation Module)

All video tech trainings

Bonus workbooks, checklists, and resource guides

Private Break Into Blogging Facebook group

3 live Q&A coaching calls

Free trial of Edgar


Enroll today and turn your good idea into a GREAT blog

Test Break Into Blogging for 30 days, and if you don't love it, I'll buy it back from you.

You've got the Love it or Leave it Promise

Just email me within 30 days of purchase and you'll receive a full refund, no questions asked.

The "how" can't stop you anymore.

You've got a step-by-step guide to show you the way to blog.

You've got step-by-step lessons that walk you through the entire process.

You've got tech trainings where I actually share my screen so you can see EXACTLY how I do it.

You've got downloadable worksheets with pretty colors to help you get it done.

You can totally do this.

You've got good ideas. You just need to know how.


Break Into Blogging is perfect for total beginners.

If you have no tech background and no business experience, then BIB is for you.

Imagine this. At the end of BIB, you’re going to have…

A gorgeous blog with a professional-looking design

All the structure completely set up for you

The beginnings of an email list that you can fill up with devoted fans

Rocking social media profiles to promote the heck out of your blog

And most importantly...a blog that you LOVE

So who's the brains behind this operation?

Your Instructor

Becca Klein
Becca Klein

Hi, I'm Becca. I'm here to help you become a better blogger. If you have a good idea for a blog, not knowing things like how to set up opt-in forms and what the heck a rich pin on Pinterest is should not be holding you back. I spent a long time figuring these things out on my own, and I came out the other side a better blogger. I can help you achieve the same result, but with a lot less time spent wandering helplessly around the Internet. Let's work together and make your blog great!

When I first started blogging I had no. clue. what I was doing.

I mean really, none. I didn’t even know enough to know that I didn’t know.

I thought blogging was just about...blogging. I had no idea that you were supposed to have an email list, a brand, plugins (what the heck is a plugin?), or specific kinds of social media accounts.

When I started, I thought of a name in 5 minutes (that I then changed less than a month later), drafted a post while sitting in a random coffee shop in Europe, and hit publish. My theme? Selected because it was free. My plugins? Non-existent because I didn’t even have the right version of Wordpress. My brand? Whatever I randomly clicked on...and clipart. My readers? Like...10, I think?

The “just randomly do stuff with no tools and no strategy” strategy did not work.

At some point I realized that I actually liked blogging. And I wanted to make this thing happen. And once I started to learn, I realized that not only did I like blogging, but I liked the business of blogging. The strategy. The tools. The successes.

But it took a long time. I had no master strategy. I took things as they came. I would randomly come across an article about blog graphics on Twitter. So then I would decide that I needed some blog graphics and would spend hours Googling things and trying to make random tools work for me.

The results? A subscriber here, a good article there. But nothing consistent. And nothing great.

At some point, I wised up. I realized that I couldn’t just do whatever arbitrary “blog thing” I happened to stumble upon that day. I needed tools, I needed to know how to use them, and I needed a strategy.

I started keeping a comprehensive list of everything that I needed to do to succeed, what tools I needed to do it, and how to make it happen. That list turned into a system and a strategy.

That’s how Break Into Blogging was born.

It did not happen overnight. I cannot tell you a story about how I implemented one particular thing and then saw 1000 subscribers overnight (although I did once get 554 in a week from an accidentally viral giveaway). But aside from the Accidental Giveaway of 2016, my subscribers went up slowly but surely as I developed my system and my strategy. And so did the rest of my blog.

So what’s up now? My blog and I are in a happy place. Is it perfect? Of course not. Do I still work on it? Pretty much every day. But it’s growing, it’s thriving, and I love it.

Break Into Blogging will teach you the system and the strategy that took me all that time to develop.

It will put it all in one place (no more late nights perfecting your Google Ninja Skills).

And most importantly, it will teach you to make your OWN system and your OWN strategy for your OWN blog.


Frequently Asked Questions

I've been blogging for [X amount of time]. Is this course for me?
If you have never blogged before, this course is for you. If you just started a blog recently and feel like you got off on the wrong foot and want to rebuild, this course is for you. Even if you've been blogging for a while, but feel like you never learned the right tools for success, you may like Break Into Blogging. Review the curriculum and see what's up. If you feel like you know 95% of it, then you can pass on this course. But if half the words in there sound like they're in Greek, then you're probably in the right place.
I have no tech experience, can I take this course?
Yep! If you have a computer and can get onto the internet, you can take this course. Now, will everything be a piece of cake and take you 30 seconds? I wish. But I will show you step-by-step how to do it, with videos.
Can I take this course if I'm not on Wordpress?
No, sorry. Nothing at all against other platforms, but BIB is a Wordpress course. The tech stuff in BIB is meant specifically for blogs and will not work on other platforms. If you're not on (not and aren't willing to switch, then you should not enroll in BIB.
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish. Want to plow through in 2 days? Go for it. Want to take 3 months? You can do that too.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own. If six months from now you can't remember how to create a landing page, just head back over here and watch the Tech Training again. And if you're sitting here right now thinking that you have no idea what a landing page even is--don't worry. It's covered in Break Into Blogging.
What if I am unhappy with the course?
I want everyone to be fully satisfied with this course. If you are unsatisfied with your purchase, contact me in the first 30 days after purchase and I will give you a full refund.

Are you ready to break into blogging??

Get started now!